Moz

SEO tools and learning

Free plan, with paid plansSEO

About Moz

Moz is an SEO tool. Keyword and link research, known for its Domain Authority score and guides.

Moz is best for small marketing teams that want clear SEO metrics. Moz has a free plan, and paid plans add more. It works on the web.

Features

  • Domain Authority

    A well-known site strength score.

  • Keyword Explorer

    Research search terms.

  • Link Explorer

    Check who links to you.

Questions about Moz

What is Moz?

Moz is an SEO tool. Keyword and link research, known for its Domain Authority score and guides.

Who is Moz best for?

Moz is best for small marketing teams that want clear SEO metrics.

What are the main features of Moz?

Its main features include Domain Authority, Keyword Explorer and Link Explorer.

Is Moz free?

Moz has a free plan, and paid plans add more. Check its website for current limits and prices.

What platforms does Moz work on?

Moz works on the web.

What are the best alternatives to Moz?

Popular alternatives include Ahrefs, Semrush and Yoast. Compare them on the features you need most.

How do I choose an SEO tool?

Decide what you need most, such as keyword research, backlinks or site audits. Then compare data quality and how many sites it covers.

Alternatives to Moz

Ahrefs

SEO research and backlinks

Paid · Web

Semrush

SEO and competitor research

Free plan · Web

Yoast

SEO for WordPress

Free plan · Web

Screaming Frog

A website crawler for SEO

Free plan · Windows, Mac, Linux

Surfer

Write content that can rank

Paid · Web

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